Response Element's print-on-demand capabilities can save your organization time and money.
We've all been there, planning our quartly or even annual marketing budgets, allocating a substantial portion to printed materials only have key components change. Throwing away a substantial amount of already spent funds, or worse being stuck with what was printed because the budget doesn't allow a reprint. Maybe you printed shells, and now you are paying a second time for overprint raising the CPU and stripping away your ROI. Response Element's print-on-demand services help eliviate these frustrations.
There are several immediate benefits that come with Response Element's print-on-demand services.
Reduced Up Front Costs
Reduce your upfront costs associated with mass communications. Instead of spending a large amount for bulk printed direct mail pieces, most of which are not customizable without additional overprint fees, you can now order customized communication pieces and schedule delivery all from one source.
Budget Management
Many of our customers create a credit or stipend system for their users. Instead of spending your valuable time creating custom pieces for your sales team, now you can put the power in their hands. Create individual accounts and let them do the work. A much smarter way to allocate your funds. Let the top sellers sell, and the not so top sellers have the power to catch up.
Error Reduction
Remove the margin of error on your printed materials. Response Element's system offers spellchecking and even administrative approval, not to mention real time proofing.
Customization
Printing shells has it's place, but how much can you truly customize with a piece that typically only allows for a single color overprint? Now you or your team can upload specific images, choose specific colors, add personalized data and messaging all on online. Your template can be as strict or as adaptive as you choose.